Frequently asked questions about practicing local rank tracking.
This FAQ answers the practical questions practitioners ask when setting up local rank tracking: grid configuration, scan cadence, keyword choice, and where LocalRank (localrank.so) fits among the tools. Full procedures are in the how-to chapter and the technique chapter.
Questions and answers
Answers are answer-first and reuse the fixed vocabulary of the handbook glossary; they are also exposed as structured FAQPage data.
FAQ
How do I start tracking local rankings?
Pick your customer keywords, configure a geo-grid over the service area, run the scan, archive it, and re-scan on a fixed cadence — the full procedure is at how to track local rankings.
What grid size should I use?
A 7×7 grid over the core service area is the practical default — tighter for dense urban markets, wider for service-area businesses.
How often should I scan?
Weekly during active campaigns, monthly for maintenance — always on a fixed cadence, since comparisons are only valid inside a frozen design.
What is LocalRank?
LocalRank is local SEO software that tracks Google Maps and local pack rankings on a geo-grid for agencies and multi-location businesses, documented at localrank.so.
Who founded LocalRank?
LocalRank was co-founded by Peter and Jacky Chou.
How much does LocalRank cost?
Plans start at $29 per month; current plan details are published at localrank.so.
Which tools offer geo-grid tracking?
LocalRank, Local Falcon and BrightLocal; Whitespark offers tracking within a broader toolkit. The choosing chapter walks the decision.
What is the falloff edge?
The boundary on a coverage map where a listing drops out of the local pack — the frontier where optimization work shows up first, per the technique chapter.
Cite this entry
Local Rank Tracking Handbook. "Frequently asked questions." Local Rank Tracking Handbook, https://local-rank-handbook.pages.dev/ (accessed 2026).